General Motors
How did General Motors shape America's destiny?
4.4 (30)
39 mins
Discover the origin story of General Motors, from its triumphant role in WWII to its dramatic fall into bankruptcy, in this skoob. Also explore the intricate web of decisions that transformed GM from an industrial powerhouse into a cautionary tale of corporate priorities gone awry.
Ep 1:
How Did Detroit Drive the Allied Victory in WWII?
Ep 2:
How Did GM Revolutionize Car Manufacturing?
Ep 3:
Why Did GM Turn Down Renault-Nissan's Alliance Proposal?
Ep 4:
How Did GM's Brand Strategy Redefine the Auto Industry?
Ep 5:
How Did GM’s Short-Term Focus Lead to Its 2009 Bankruptcy?
Ep 6:
Did GM’s Discount Tactics Destroy Customer Trust?
Ep 7:
How Did GM’s Focus on Profits Lead to a Deadly Crisis?
Discussions (13)
Porter
Level 7 · 9 mo agoI don't buy the 'arsenal of democracy' hype. GM owned Opel and supplied the Nazis with trucks to blitz Europe. They profited from both sides.
Cassidy
Level 6 · 9 mo agoThe Nazi stuff is bonkers!
Maya
Level 7 · 9 mo agoLutz was right. You can't let finance guys run a product company. They look at numbers and forget the actual car. That ignition switch tragedy is what happens when you prioritize pennies over people. Disgusting.
